Frankfurt Fashion Week is all set to become an interesting destination for the international fashion business with five platforms, three trade shows, two conferences, over 2,000 designers, brands, and fashion companies.
The German financial center of Frankfurt recently made a big announcement! Frankfurt will transform into a lifestyle and fashion hub by unveiling the “Frankfurt Fashion Week” in the summer of 2021. The move is aimed at creating a new brand eco-system, wherein, the conferences, tradeshows, events, meetings, and consumers in Frankfurt am Main will experience an interesting change.
“This will transform the financial center of Frankfurt into a new hotspot for the international fashion and lifestyle scene and create a new, international fashion metropolis. Organizing a Fashion Week in Frankfurt presents a unique economic opportunity for the City of Frankfurt am Main. We are expecting positive knock-on effects with the generation of more than 200 million euros per year for our hometown and the region,” Peter Feldmann, the Senior Mayor of the City of Frankfurt am Main, said at a press briefing.
Frankfurt, Germany is popular for its style-defining impact on art, architecture, and design and its unique environment of clubs, bars and restaurants around the world. And now, According to Feldmann, Frankfurt Fashion Week will increase the city’s appeal as an international fashion hotspot making it an attractive tourist destination.
“An event like the upcoming Frankfurt Fashion Week is of huge economic significance for Frankfurt as a trade fair location. It is sending out an important and positive signal to an industry that has been particularly hard hit by the fallout of the coronavirus pandemic,” says Tarek Al-Wazir, Hesse’s Minister of Economics, Energy, Transport and Housing and Vice Minister-President.
Frankfurt Fashion Week is all set to become an attractive destination for the international fashion business with five platforms, three trade shows, two conferences, over 2,000 designers, brands, and fashion companies.
“From skyscrapers, exhibition and concert halls, and bars to clubs and off-locations – the whole city will become a stage for long-lasting business connections. Fashion, design, media, art, and music – the runway shows and events of Frankfurt Fashion Week bring together Frankfurt’s creative scene with the international fashion community. Progressively curated and presented, closely interwoven with local and international key players,” organizers said.