What’s astonishing is that Apple is reducing the selling price of the latest iPhone XR by 22%. Apple has never slashed the prices of its smartphone before, its the very first time such a step is taken by it. Earlier the offer provision were mostly cashback offers, no-cost financing, and exchange programmes.
And according to the latest data, Apple holds the third position in the smartphone segment in India.
To invigorate its smartphone sale Apple has come with such an offer and not this only, it has introduced a cashback programme from Friday on HDFC Bank cards offering 10% cashback whereby the effective price of iPhone XR (64GB model) for a consumer availing it will be Rs 53,900.
Momentarily Apple is dropping the selling price on its current flagship,all the three variants of iPhone XR – the 64 GB will be sold at Rs 59,900 as compared to Rs 76,900 earlier, while the 128 GB will be sold at Rs 64,900 from Rs 81,900 earlier and the 256 GB model will be sold at Rs 74,900 from Rs 91,900 earlier.